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Northampton Jewellery Venture Celebrates Nomination

Posted by alex on December 12, 2025
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Image: Unsplash

 

In the heart of Northampton, a dazzling venture is capturing the imagination of jewellery lovers and locals alike. Evermore Permanent Jewellery, launched by Jackie Firestone in September last year, has swiftly become a beloved name in the community. With her husband Phil joining the venture after their wedding at Duston Village Bakery, the couple has created a unique blend of artistry and craftsmanship.

Jackie, with her background in stainless steel jewellery, and Phil, a qualified welder from the US, have combined their skills to offer something truly special. Their business provides over 50 different chains and 60 charms, allowing customers to personalise their jewellery pieces. The magic happens when these bespoke creations are microwelded onto the individual, offering a permanent touch to bracelets, anklets, rings, necklaces, and more.

Operating from their home in Duston, Evermore Permanent Jewellery has embraced the mobile business model, travelling to meet customers for group appointments. This flexibility and personal touch have endeared them to many, contributing to their nomination as a finalist in the best mobile business category at The UK Small Business Awards.

Despite the challenges faced by small businesses, such as rising material costs, Jackie and Phil remain optimistic. They are eager to expand their venture, with hopes of securing a premises closer to the town centre and exploring new events and services by 2026.

As we celebrate local success stories, it’s clear that Evermore Permanent Jewellery is a shining example of innovation and passion. At James Anthony, we understand the importance of supporting local businesses, and we’re thrilled to see such creativity flourishing in our community.

 

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