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Selling Fixer-Uppers: Attracting Creative Buyers

Posted by alex on October 28, 2025
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Selling a fixer-upper can be an exciting opportunity rather than a daunting task. Many buyers are on the hunt for properties with renovation potential, eager to add their personal touch and increase value. Here’s how you can present your property to attract these creative buyers.

Be Honest but Positive
Transparency is key. While it’s important to acknowledge areas needing work, balance this with the property’s strengths. Whether it’s a solid structure, charming period features, a spacious garden, or a prime location, these are the elements that will draw in buyers. At James Anthony, we understand that buyers appreciate clarity, and a clear picture can lead to confident offers.

Focus on the Potential
Help potential buyers envision the possibilities. Highlight aspects of the home that could be modernised or restored. Consider providing example floor plans or mood boards to spark their imagination. Buyers of fixer-uppers are looking for inspiration, and we can help you provide that.

Tidy Up and De-Clutter
First impressions matter, even for properties needing renovation. Ensure the space is clean and free of clutter to allow buyers to see the potential. A tidy, well-lit environment helps them look past imperfections and focus on what could be.

Price Realistically
Set an asking price that reflects both the work required and the potential end value. Buyers looking for projects are savvy and will have renovation budgets in mind. A realistic price will attract genuine interest quickly.

By framing your fixer-upper as a creative canvas, you’ll appeal to buyers with vision. At James Anthony, we’re here to subtly guide you through the process, helping you highlight the promise of a dream home waiting to be realised.

 

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