Northamptonshire Florist Blooms with Creativity
Image: Unsplash
In the heart of Northamptonshire, Claire Moch, the creative force behind florry, has been weaving floral magic for nearly two decades. Since launching her business in 2018, Claire has become a beloved figure in the local community, known for her exquisite floral arrangements that grace weddings and events alike.
Operating from her charming home studio in Hartwell, Claire’s passion for floristry is evident in every petal she places. Her twice-yearly courses, held in Northampton, offer a glimpse into her world, where she shares her expertise with budding florists and flower enthusiasts.
What sets Claire apart is her keen eye for detail and her ability to blend textures and colours in unexpected ways. Clients rave about her ability to listen and deliver arrangements that exceed their expectations. One wedding client even described florry as “safe hands,” a testament to Claire’s reliability and artistry.
Claire’s journey is marked by significant achievements, including presenting eco-floristry demonstrations at Tatton Park for the Royal Horticultural Society. This recognition early in her business was a proud moment, showcasing her talent to a wider audience.
Her dedication to her craft led her back to college during the pandemic, where she earned a level four higher diploma in floristry. This commitment to continuous learning is something we at James Anthony admire, as we too strive to stay at the forefront of our industry.
Recently, florry was honoured at the Hitched Wedding Awards, a surprise that delighted Claire and highlighted the impact of her work. As she looks forward to creating stunning florals for 2025 weddings and teaching flower arranging at Caroline Chisholm School, Claire’s journey is a blooming success story that inspires us all.
